<meta name="msvalidate.01" content="xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx" />
Bing asks you to add the <meta>-tag to the <head> section of your website.
In your Google Sites site, go to the site settings ("Manage Site") and click "General" on the left column. One of the settings is "Google Webmaster Tools". Copy paste the <meta> tag above to the "Google Webmaster Tools" setting. When you click "Save", and inspect the source of your Google Sites site, you will find the <meta>-tag, but for some reason, the name is changed from "msvalidate.01" to "msvalidate01" (without the dot). Consequently, Bing Webmaster Tools tells that the <meta>-tag is missing, and they could net verify your ownership of the site.
A workaround for this problem is to use "msvalidate-01" (with a hyphen) instead of "msvalidate.01". The hyphen is correctly displayed in the source of the website, and Bing Webmaster Tools succesfully validates your ownership of the site.
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